Daimler India Commercial Vehicles (DICV) plans to export light-to-medium-duty trucks and set the pace for more “built in India” products in the future.
Under the Asian strategy, DICV which is cooperating with Mitsubishi Fuso Truck and Bus Corporation, Japan (MFTBC) under the umbrella of Daimler Trucks Asia, launched its robust DICV-made Fuso trucks in South Africa. This is the company’s 14th market since it started exports in May 2013.
To export to South Africa is part of our global growth strategy and we are well on track with our export business. The trucks for South Africa are proven vehicles in many markets and will enhance business potential for our South African customers. The vehicle demonstrates trusted quality, economic efficiency and functional design and is set to capture the African market. The success of DICV built trucks across markets shows our proficiency in manufacturing trucks in India and which are customised to meet the diverse industry requirements.
Erich Nesselhauf, Managing Director and CEO, Daimler India Commercial Vehicles
The robust, fuel-efficient truck is developed to meet customer expectations in the South African market. DICV is known for making trucks in India under the brand name Bharat-Benz.
While DICV focuses on the Indian market with its brand Bharat-Benz and caters to countries such as Nepal, MFTBC will service rising demand in the Asian and African regions with its existing portfolio of Mitsubishi-Fuso trucks from its plant in Kawasaki and the robust Fuso trucks produced in Oragadam.
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