General Motors India announced that it will launch an all-new four-door notchback in 2017 called Chevrolet Essentia. The announcement was made at Delhi Auto Expo 2016.
The new model headlines Chevrolet’s plan to increase its presence on Indian roads by tackling the fiercely competitive A-segment with “exiting new car that recognises the need for a traditional, but richly appointed notchback”.
The Indian unit of the US-based auto major also showcased a soft-roader concept based on the platform called Chevrolet Beat Active.
The cars are built on the carmaker’s earlier promise to launch a new multipurpose vehicle, Chevrolet Spin in 2017.
We are heading into a new era with new generation products that will catapult brand Chevrolet in India, giving consumers vehicles that have never been in the marketKaher Kazem, President and Managing Director, GM India
Both the cars will come with state of the art connectivity and technology including Apple Car Play, Android Auto and Chevrolet’s latest MyLink infotainment system, he said.
With the introduction of new products, GM is committed to increase the localisation of its vehicles built in India to over 85 percent within five years, while increasing exports from 21,000 units last year to 50,000 in this calendar year.
(With inputs from PTI)
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