Baba Ramdev’s Patanjali Is Not Selling Beef Biryani Mix, Image Is Edited!

The photo has been edited. The original image shows a Pakistani brand's name.

A photo showing a box of a spice blend with the words 'Ramdev Beef Biryani' on it is being shared on social media.

The claim: The box, which also carries yoga guru Baba Ramdev's brand's name 'Patanjali', is being shared to claim that it makes a spice blend to cook beef, which is a sacred animal in Hindu culture.

(Archived versions of more posts sharing this claim can be seen here and here.)

Is it true?: No, the image was edited to include 'Ramdev' and 'Patanjali'.

• The original image shows a spice blend by a Pakistani FMCG (fast moving consumer goods) brand called National.

How did we find out the truth? We ran a reverse image search on the photo, which led us to grocery delivery websites (links here, here, and here) carrying a similar image.

However, these websites identified the brand as 'National' and did not mention 'Ramdev' or 'Patanjali, confirming that the photo was an edited one.

Taking a cue from this, we used the term 'National Beef Biryani' as keywords on Google.

• This led us to more listings of the product, which was being sold on Amazon and Walmart in the USA.

• However, we could not find this product listed on the company's website.

• National Foods' website mentions that their products are sold in several countries, including Canada. USA, UAE, and Pakistan. It does not mention India.

Conclusion: An edited photo is being shared to claim that Baba Ramdev's Patanjali is selling a beef biryani spice blend.

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