Cinemas, Rolls-Royces and rooms so plush they could easily give any five-star hotel a run for their money: private hospital operators in India are all but rolling out a red carpet to lure affluent locals and tourists to seek medical treatment at their luxe facilities.
Starting with room tariffs that can belittle the best luxury hotels, private hospitals are adopting the best practices in hospitality to satisfy the whims of the truly demanding , as reported by The Times of India.
For instance, some hospitals pick up and drop patients in luxury cars. Others whip up gourmet fare for those who are fussy about their meals. Some even take a huge leap of faith and play the Gayatri mantra in the labour room while a baby is being born.
At the 450-bed Fortis Memorial hospital in Gurgaon, for example, there is an in-house cinema lounge and a food court. And the rooms at Aster Medcity’s 575-bed hospital in Kerala have warm lighting and hardwood floors intended to give them the feel of a luxury hotel room.
The Apollo Hospitals Group, for instance, has a few Rs 30,000-a-night suites that can house the patient and his entourage in luxury with interpreters, personal attendants, and a well-stocked pantry.
There is also a veritable technology arms race, with Wi-Fi enabled suites, extra-large LED TV sets and ultramodern gadgets all vying for the attention of an unwell CEO, a minister, or just someone with a fat wallet who would want to run his office from the superlative comfort of his hospital room.
Scroll down for some splendid sights which may not look like aan Indian hospital premise at all:
(With inputs from Reuters)
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