“Where’s the Beef?” Sanjeev Kapoor Trolled Over ‘Malabar Paneer’

Many Twitter users declared that the chef should keep paneer out of Kerala.

For Malayalis, food is an emotion and hardly do 'attacks' on their food go unnoticed by the lot.

Popular chef and television anchor Sanjeev Kapoor appears to have been the latest to get a dose of this from Twitter users, after he shared the recipe of what he called ‘Malabar Paneer’.

Describing the dish, Sanjeev Kapoor wrote: "Malabar Paneer – A wonderful Malabar dish that has the flavours, spices and offers several gastronomic opportunities. The food is generally fresh, aromatic and flavoured."

While the video of the cooking instructions looked tempting in itself, many Keralites were far from impressed, and questioned what paneer was doing in Malabar! Traditional Malabari dishes are spicy, rich in flavours, and usually contain meat.

So naturally, many users were irked by...eh...the obvious absence of beef in the dish.

There is no dish called Malabar Paneer. Only Malabar beef or Malabar chicken.

— Myopiclenses (@myopiclenses) April 18, 2018

When did "paneer" come to Malabar?🤔

— ❗️Old Monk❗️ (@No_Not_That_One) April 18, 2018

For Ur information, U know one thing we Malabaries do not eat paneer,we don't make it too..we are known for our non-veg items such as Beef biriyaani,beef fry etc.pls don't say anything without understanding..

— Anagha Harithavayal (@AnaghaNr) April 19, 2018

Malabar and Paneer😱
Stop this BS nowww👿

— Tribal Chief (@chief_tribal) April 18, 2018

Exasperated farrago of distortions, misrepresentations and outright lies. And of course, someone fed him beef masquerading as a Paneer Chilli Malabari.

*sigh*

— Hashin Jithu (@HashinJithu) April 19, 2018

Users just couldn't fathom how Malabar and paneer could go together. Here's what some of them said:

As a malabari, Iam hearing about such a dish for first time. What does North Indian paneer had to do with malabar's traditional dishes

— SanC (@Raging_Ottayaan) April 18, 2018

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We don’t eat Paneer in Kerala. Never heard of it, never seen it. Did you get this recipe from whatsapp university?

— Balgit Sharma (@BalgitSharma) April 18, 2018

Adding Malabar prefix to a dish does not make it a Malabar dish. I dare you to find a Malabar dish that use paneer.

— ivansikorsky (@ivan_sikorsky) April 18, 2018

How about Punjabi Chicken Sambhar ? next pic.twitter.com/gb7aw8fsWh

— Swaroop Verified ™ (@blahcapricos) April 20, 2018

Sir ji, please give recipe for Lucknow style Avial also. https://t.co/kAdXLhXAfd

— Madhu Menon (@madmanweb) April 18, 2018

Malabar Paneer? That’s very insulting.

— Deviprasad (@deviprasadv) April 19, 2018

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While some users tried to reason that Kapoor's dish was an experimental one, not many were pleased. Clearly.