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QR Means Paytm: Here's How the Brand Has Strengthened In-store Payments For UPI

From Vegetable Vendors to Urban Boutiques: Paytm's Tech-Driven UPI Advancements Reshape India's Payment Landscape

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In less than a decade since its launch in 2016, UPI payments are crossing new milestones every month. The simple payment method has become the go-to mode for consumers across the country. Paytm pioneered QR Codes and Soundbox have strengthened in-store payments further empowering merchants to accept payments from Paytm UPI along with UPI Lite, Paytm Wallet, cards and net-banking.

The transformation in payments that Paytm has brought is creating waves globally and was also highlighted by the German Embassy in India. During a visit to Bengaluru, Germany's Federal Minister for Digital and Transport Volker Wissing made payments to a vegetable seller by scanning the Paytm QR code.

Taking to X (formerly known as Twitter), the German Embassy posted: "One of India’s success story is digital infrastructure. UPI enables everybody to make transactions in seconds. Millions of Indians use it. Federal Minister for Digital and Transport @Wissing was able to experience the simplicity of UPI payments first hand and is very fascinated!"

From the neighbourhood vegetable vendor to the bakery next door, Paytm QR Codes are omnipresent across the length and breadth of India. Paytm is leading technology for small shops in India which is fascinating people the world over.

Zecca Lehn of Responsibly Ventures posted on X: Saw someone in India today pay a chai street vendor via a @Paytm barcode sticker ($0.25 drink at entrance of major tourist site. Cost: Thimble sized paper cup, one tea bag, packet of sugar/cream, gas burner and large teapot) #HelloMyFriend

The fintech giant is always the first on the block to bring innovations in UPI to millions. It was the first to launch UPI payments through RuPay credit cards on its platform. This has further boosted the credit ecosystem in India by making use of credit cards mainstream.

Another user Adarsh Mehta posted: Paid with my rupay credit card at this street shop in rural area, never thought card will be used in this way.... Amazing @Paytm

Paytm enables consumers to make effortless payments any time, anywhere. With fastest UPI payments that never fail, Paytm has become synonymous with mobile payments in India. From ‘scan & pay’ to ‘tap & pay’, Paytm’s technology-led innovations have brought seamless transactions to millions of users.

Another user Akash Mehta took to X and posted: Lightning fast payment on @Paytm during peak hour in Mumbai resolves the need to keep loose change. @vijayshekhar #DigitalIndia

As India’s leading payments and financial services platform, Paytm has been driving convenience for users. The company has been instrumental in expanding financial inclusion in the country. It is one of the champions of Digital India, revolutionizing mobile payments by making Paytm UPI easily accessible to everyone.

(At The Quint, we question everything. Play an active role in shaping our journalism by becoming a member today.)

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