Silicon Valley, Get Over India’s Love For Good Morning Messages
Dear Silicon Valley, please install dedicated servers so us Indians can send more Good Morning messages.
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A mean boss?
Overdue bills?
Heartbreak?
Over-priced ande?
Bring it on life!
Because mere paas…. Papa ka Good Morning greetings hai! Wo bhi Whatsapp Pe!
My day feels incomplete without a flowery inspirational message from my parents, and relatives.
How can you not feel pumped up when you get these in a rose tinted background.
Or this greeting full of sunshine?
Word has it that our love for Good Morning messages has grown ten-fold in the last five years, thanks to a generation finally getting online via smartphones.
In fact a recent Wall Street Journal report pointed out how our obsession with pictures and inspirational quotes is giving the Silicon Valley a hard time. A Google Research indicated that the sudden surge in traffic in the morning is sending their servers crashing. WhatsApp even faced glitches a couple of days ago.
But was this research even needed?
We millennials knew this was coming when we installed WhatsApp on our parents’ phones.
Good Morning messages was our calculated risk. It was either that or 24 calls a day asking us “Khana kha liya?’’
If you go past the notification overdrive and the phone memory issue, receiving Good Morning messages via WhatsApp is a healthy compromise.
Bottomline is India’s obsession over Good Morning messages is not going away anytime soon. If anything, it will only grow with more and more Internet newbies getting access to the web.
Therefore the only suggestion we can give Silicon Valley is, don’t waste your time on these silly reports. Just get new dedicated servers installed for picture messages.
In fact, had they already installed such servers, WhatsApp would have been spared of embarrassing headlines like this: ‘WhatsApp Freezes Because Indians Send Over 100 Crore Good Morning Messages It Just Can't Handle’
If Google and Facebook are really serious about racing for the next billion Internet users from India, they should have done this much homework, right?
(At The Quint, we are answerable only to our audience. Play an active role in shaping our journalism by becoming a member. Because the truth is worth it.)