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From the nation’s voyeuristic interest in a little-known diva’s tantrum, to its appreciation of intelligent comedy, the popularity of these videos is a telling look at what gets India going.
Disclaimer: What some of these videos lack in numbers, they more than make up for in the salacious gossip they inspire!
This video won the internet because we KNOW these characters – they are our friends, neighbours, relatives, busybodies. From regressive gender roles to empty conventions, AIB spared nothing and no one.
Because desh bhakti plus AR Rahman is always a hit.
Because news on Indian television is all about endless bickering, sorry, entertainment.
Guru Gurmeet Ram Rahim Singh Insan is God. And a human being. Now who on earth can beat that?
Because nothing catches our attention better than some good ‘ol celebrity-induced quarrels. More so when that’s exactly what the celeb is famous for.
A super expensive luxe car on fire in the streets of Delhi. Does one need more?
World famous in Delhi, everyone.
For the first time the world watched a tragedy unfold almost in real time, thanks to surveillance camera footage being shared on social media. From generating awareness to mobilising international aid, these moving images contributed significantly towards rebuilding the disaster-struck nation.
Rapper Sofia Ashraf teamed up with grassroots group Jhatkaa to create this wonderful parody of Nicki Minaj’s Anaconda, taking the MNC Unilever to task for their thermometer factory in Kodaikanal, which left behind some dangerous toxic mess.
To check out the videos that went viral on an international scale, click here:
(At The Quint, we question everything. Play an active role in shaping our journalism by becoming a member today.)