Noida to Host Obstacle Running Series Finale – The Devils Circuit

Volano Entertainment Private Limited (Volano), India’s leading participative sports firm, is geared up to host its adrenaline-pumping edition of the ‘Devils Circuit’ in Delhi.(Photo Courtesy: The Devils Circuit)

Volano Entertainment Private Limited (Volano), India’s leading participative sports firm, is geared up to host its adrenaline-pumping edition of the ‘Devils Circuit’ in Delhi NCR.

With a Social Media community of over half a million enthusiasts, the Devils Circuit is not only India’s first but also the biggest Obstacle Running Series. The finale event of the six city season will be held in Sector 96, Noida, Noida Expressway on Sunday, March 13.

The season which began in October 2015 saw competitions in Hyderabad, Bangalore, Chennai, Mohali and Mumbai and will culminate in one male and one female champion on the 13th of March. Both winners will take home a brand new Maruti Suzuki Swift each!

(Photo: The Devils Circuit)

Organized on a rugged, gruelling 5-km long track interspersed with 15 military style obstacles, including 15 treacherous, fear-busting obstacles, Devils Circuit is simply not for the faint-hearted. The event in fact has gained momentum as a one of its kind running concept both in terms of editions as well as participants. It enjoys participation from individuals across different age groups (16-70) and fitness levels with an incredible 35% representation of women.

Co-founded by Adnan Adeeb and Zeba Zaidi, the organising company aims to motivate people towards participative sports and introduce innovative sports properties that allow people to enjoy exceptional experiences.

Maruti Suzuki SWIFT Devils Circuit is one of the most innovative concepts of running introduced by Volano, designed to bring together all those who enjoy sports and look for thrilling and adventurous platforms to test their skills at.

With over 25000 participants already having experienced this property across key locations in the country since the launch of this season in October, Volano has set out a pan India roll out of Maruti Suzuki SWIFT Devils Circuit with an aggressive plan of hosting 24 editions across the key metros in the next 36 months.

(Photo: Devils Circuit Facebook)

With an increasing number of corporates looking at this format as a team building and networking opportunity for their employees, Maruti Suzuki SWIFT Devils Circuit has been at the forefront of this genre and is gaining popularity among the professionals & corporates alike. It is equally popular among the youth at large given the current trend of fitness & running in urban India.

Volano aims to make Maruti Suzuki SWIFT Devils Circuit finale edition in Delhi NCR a landmark race for the sports enthusiasts here and continuously engage with our burgeoning tribe of Devilslayers, to make it a bigger and better experience year on year.

Adnan Adeeb, Co-Founder, Volano Entertainment Private Limited

A similar thought was echoed by R S Kalsi, the Executive Director-Sales and Marketing MSIL:

We truly believe in the potential of Maruti Suzuki SWIFT Devils Circuit and find tremendous synergies between our two brands. Maruti Suzuki SWIFT Devils Circuit is designed to appeal to the young and Vibrant India.

R S Kalsi, Executive Director - Sales and Marketing MSIL