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On Tuesday, 15 January, Facebook said that it will tighten rules for political ads in countries like India where elections are scheduled in the first half of the year, building on transparency efforts already underway in the United States, Britain and Brazil after a series of scandals.
In India, the network will launch an Ad Library and enforce authorisations before spring elections, it said.
In the US, Britain and Brazil, political advertisers must confirm their identity and location before they can run Facebook ads, which are also housed in a public, searchable library for up to seven years.
For the upcoming elections in Nigeria and Ukraine, no foreign electoral ads will be accepted, Facebook said.
In the EU, it is to roll out "transparency tools" in the run-up to the European Parliament elections in May.
Facebook was forced to admit last year that Cambridge Analytica, a political firm working for Donald Trump in 2016, had hijacked the data of tens of millions of its users.
Some critics of the Brexit referendum accuse Cambridge Analytica of having used that data to swing voters towards the "Leave" vote.
Such was the level of concern that Facebook boss Mark Zuckerberg has been questioned by the European Parliament and the US Congress.
Another country where Facebook has come under fire for spreading false information is Brazil, the scene of a giant truckers' strike last May.
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