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Manny Gutierrez Becomes First Male Face of Maybelline’s Campaign

Maybelline New York has joined many other cosmetic brands to become a gender-inclusive space.

Hansa Malhotra
Lifestyle
Published:
Manny Gutierrez has become the first male face of Maybelline’s advertising campaign. (Photo Courtesy: Instagram/ <a href="https://www.instagram.com/mannymua733/">Manny Gutierrez</a>)
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Manny Gutierrez has become the first male face of Maybelline’s advertising campaign. (Photo Courtesy: Instagram/ Manny Gutierrez)
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Cosmetic giant Maybelline has been the harbinger of some early good news this 2017 by announcing their latest – and first male – ambassador.

Beauty vlogger and makeup artist Manny Gutierrez was announced the face of their latest ad campaign ‘That Boss Life’ Big Shot Mascara line. He stars alongside fellow makeup artist Shayla Mitchell in the campaign.

Gutierrez took to Instagram to post about this latest partnership.

With over 3 million followers on Instagram and over 2 million subscribers on YouTube, Gutierrez is quite a makeup star. His inclusive approach to beauty standards help break gender boundaries with respect to makeup.

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