It’s just been two days since the launch of Baba Ramdev’s Patanjali Atta Noodles and it has already beaten Maggi in the controversy race.
After its launch on Monday, the noodles made headlines on Wednesday when the Food Safety and Standards Authority of India (FSSAI) officials claimed that the yoga guru has not obtained mandatory product approvals from them.
Patanjali Atta Noodles has not got product approvals from us. The matter has been brought to our notice. We are pursuing it.Ashish Bahuguna, Chairperson, FSSAI to The Indian Express
Babaji is ‘befikr’ about all this, and why shouldn’t he be? After all, he has other ‘nobel’ issues on his mind.
The Quint lists reasons why Guruji needs no approval from FSSAI.
The Great ‘Godman’
He’s the man, who has reportedly found a cure for cancer and HIV-Aids, through yoga and pranayama (Charlie Sheen, you know who to contact). And even homosexuality. Ramdevji has done what no acclaimed doctors could. He’s a ‘Godman’. Period. FSSAI, you don’t know who you are dealing with.
Patanjali ki Jai!
Babaji’s bhakts are in safe hands. Even if they fall ill after eating the noodles, they can be cured by yoga and by Patanjali’s ayurvedic medicines. It’s a win-win situation! The cause and cure of a malady, all under one roof.
Babaji ki jai! Oops, Patanjali ki jai!
War of Instant Noodles
It looks like Patanjali is riding on the popular cliche – any publicity is good publicity. With a grand comeback of the baap of instant noodles Maggi, Guruji’s noodles were left to boil on a high flame. So the best way to win people’s hearts is through their stomach. And if it irks the FSSAI, we don’t care!
So what are you thinking? Jhat pat pakao, aur befikr khao!
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