Google India announced its 2015 Year in Search results, a look at the top trends and searches through the collective eyes of the world on the web.
The top searched personality of the year was Sunny Leone, followed by Salman Khan.
India’s undying love for cricket showed no sign of cooling as the ICC Cricket World Cup 2015 and Indian Premier League ensured that cricket fans were always close to their browsers for instant updates.
Virat Kohli and Lionel Messi were among the top-searched sports personalities of the year, followed by Sachin Tendulkar.
‘The 2015 Year in Search’ results are very much a reflection of India’s undying love for cricket and entertainment. The power of digital media continues to surge, especially on smartphones, a trend that is reflective of India’s growing digital emergence as the next billion Indians begin to embrace the power of the internet.
Rajan Anandan, VP and Managing Director, Google India & South Asia
The leading blockbuster ‘Baahubali’ trended the most with splurge in searches, thanks to movie buffs across the country. Salman Khan starrer ‘Bajrangi Bhaijaan’ and ‘Prem Ratan Dhan Payo’ also featured high on the list of trending searches.
Interestingly, this year’s results present a mix of Bollywood (Bajrangi Bhaijaan, ABCD-2), Hollywood (Fast and Furious 7, Fifty shades of Grey), and Tollywood movies (I, Puli), highlighting the varied nature and interests of Indian audiences.
The much-debated Vyapam Scam remained the top searched news event this year.
As the nation paid tribute to India’s missile man, search interest around former President Dr APJ Abdul Kalam surged high. Nepal earthquake, 7th Pay Commission, and Sheena Bora murder case convict Indrani Mukherjee also made it to the list.
See the entire Google Year in Search 2015 list here.
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